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A focused undergraduate minor that examines rhetoric, persuasion, and the practices of interpersonal and public communication. Suited to students wanting stronger argumentation, critical analysis of discourse, and applied communication skills to complement majors in humanities, social sciences, business or education.
The Rhetoric and Communication Studies Minor introduces students to the theory and practice of persuasive communication across spoken, written, and mediated contexts. Coursework emphasises how audiences are constituted, how arguments are constructed and received, and how communication functions in public, organizational and civic settings. The minor is designed to pair with a wide range of majors to deepen students' analytical and practical communication capabilities.
Students explore foundational concepts in rhetoric and communication studies, including rhetorical theory, discourse analysis, argumentation, performance and public speaking, and the role of media in shaping public deliberation. Instruction combines analytic reading of texts and speeches with applied activities such as speechwriting, debate, facilitation, and project-based communication assignments. Coursework develops research, critical thinking, and presentation proficiencies transferable to many contexts.
The minor is offered to undergraduate students who meet department enrollment guidelines and have permission from the program coordinator or relevant department. Typical expectations include successful completion of introductory communication or composition courses and maintenance of good academic standing in the host institution; specific prerequisites and unit requirements are determined by the department administering the minor.
Graduates who combine this minor with a major in fields such as business, education, political science, journalism, or the arts gain enhanced abilities in persuasion, public speaking, strategic messaging and critical media literacy. These skills are useful in careers in public relations, advocacy, marketing, teaching, law preparation, nonprofit leadership, organizational communications, and any role requiring clear, persuasive interpersonal or public-facing communication.
Funding for students pursuing this minor is generally available through institutional scholarships, departmental awards, and university-wide grants that support undergraduate study; eligibility often depends on overall academic performance, demonstrated financial need, or merit in related disciplines. Students should consult the campus financial aid office and the department for information on specific scholarships, assistantships, or research opportunities that can help subsidize their studies.
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