Cost & earnings at Marietta College What students borrow here, and what they go on to earn
A track within Marietta College’s Strategic Communication major that teaches persuasive techniques, media ethics, digital communication and campaign development. Suited to students who want applied experience—internships, student media and professional connections—to build a portfolio for careers in advertising, PR and corporate communications.
Coursework and learning experiences cover the nature of persuasion, media ethics, digital communication and advertising campaign development. Students learn about advertising’s regulation and control, the role of advertising within mass media, and public relations as a social and economic practice. The program stresses hands‑on projects that contribute to a professional portfolio.
Students enroll in this track as part of Marietta College’s undergraduate Strategic Communication major. The program page references undergraduate requirements for a major and for a minor in Advertising & Public Relations; specific course and credit requirements are provided in the college’s degree audit and curriculum documents.
Graduates commonly work as PR and marketing specialists, copywriters and corporate communications professionals. Marietta alumni have interned or worked with organizations such as Ogilvy & Mather, Moroch Partners, MediaVest, Urban Decay, Columbus Crew SC and employers listed among outcomes include Google, McDonald’s, EA Sports and regional media and marketing firms.
Marietta College offers a variety of scholarships; some awards are broad while others are tied to particular majors or programs. Prospective students should consult the college’s financial aid office and departmental resources for details and eligibility.
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