University of Wales, Swansea

What you'll study

Teaching combines theory and practical work across content creation, multimedia production, digital media strategies and emerging communication technologies. You will study public relations-focused topics such as strategic communication, media relations, campaign development and crisis management through real-world case study analysis. A major project or dissertation worth 60 credits is a central element, enabling specialist research or a practice-based portfolio developed with supervision.

Entry requirements

The programme welcomes applicants with a wide range of qualifications and considers applications on individual merit. Prospective students are encouraged to consult the university's entry requirements pages for detailed, up-to-date guidance.

Career prospects

Graduates leave with theoretical knowledge, practical skills and placement experience that prepare them for roles across creative and communication industries. Typical destinations include journalism, publicity, broadcasting, marketing and advertising, and other communications positions that require strategic campaign development, content production and stakeholder engagement.

Scholarships & funding angle

The course pages reference tuition and funding information and the university provides details on scholarships, bursaries and other finance options. Applicants should review Swansea University's tuition, funding and scholarship pages to identify eligible support and any programme-specific opportunities.