Tashkent Islam University

What you'll study

The curriculum focuses on applied marketing skills and sectoral analysis. Key topics covered include:

• Consumer behaviour
• Market research methods
• Branding and brand management
• Digital marketing and use of digital platforms
• Pricing policy
• Promotion techniques for products and services
• Analysis of marketing approaches across real sectors (IT, banking, industry, trade, services)
• Data-driven decision making and development of innovative marketing strategies
• Use of social networks and contemporary advertising tools

Entry requirements

The course page does not list specific entry examinations or qualifying scores. Prospective applicants are invited to submit an application or contact the admissions team for precise entry criteria.

Career prospects

Graduates are prepared for roles such as marketing manager or brand manager, digital marketing specialist, market research analyst, advertising and PR specialist, product marketing manager, business development or sales roles, marketing analyst in consulting firms, and marketing staff across industries like banking, IT, FMCG and services.

Scholarships & funding angle (general)

The programme page references both contract tuition and grants. Published tuition figures are 19,000,000 / 16,000,000 so'm; applicants should consult the university for details on eligibility for grants, exact fees by mode and any available financial support.