Virginia Commonwealth University

What you'll study

The BBA in Management and Operations combines core business foundation courses with specialised classes in operations, supply chain and management. The programme typically includes a mix of general education, business core requirements and major-specific coursework, often culminating in a capstone or practicum.

• Business core: introductory accounting, managerial finance, principles of marketing, business law, organisational behaviour, business statistics, and information systems for managers.
• Management and operations core: operations management, supply chain management, logistics, project management, quality management, service operations, and production planning.
• Analytical and technical skills: business analytics, data-driven decision making, optimisation methods, Excel modelling and exposure to operations software and databases.
• Strategic and leadership development: strategic management, human resource management, negotiation and conflict resolution, ethics and corporate responsibility.
• Practical learning: experiential projects, industry case studies, internship opportunities and a capstone course or practicum that applies management and operations concepts to real-world organisational problems.

Programme structure

Students normally complete general education requirements in the liberal arts alongside business core courses in the early years, then progress to increasingly specialised and elective modules in management and operations. The degree may be completed with options for minors, concentrations or experiential learning pathways such as internships, co‑op placements or faculty‑led projects.

Entry requirements

Applicants are expected to hold a recognised secondary school diploma or equivalent. Typical preparation includes college‑preparatory coursework with emphasis on mathematics (for example algebra, statistics or calculus), English and social sciences. Admissions decisions are based on academic performance, strength of curriculum and other supporting materials.

• Academic performance: competitive high school grades in core subjects.
• Recommended subjects: mathematics, English and coursework that demonstrates analytical and written communication skills.
• Standardised tests: the university has flexible policies regarding standardised tests; applicants should consult the admissions office for current guidance on SAT/ACT submission.
• International students: proof of English proficiency is required (for example IELTS or TOEFL) unless exempt; international credentials will be evaluated for equivalency to local secondary qualifications.
• Other materials: application form, academic transcripts, and any programme‑specific forms or statements requested by the admissions office.

Career prospects

Graduates with a BBA in Management and Operations are prepared for roles that require both managerial judgement and operational expertise. Common entry and mid‑level careers include:

• Operations manager or operations coordinator
• Supply chain analyst or logistics planner
• Project manager or project coordinator
• Process improvement specialist or quality assurance analyst
• Business analyst with a focus on operations and data
• Roles in procurement, production planning, inventory control and distribution

Alumni also move into consulting, entrepreneurship, or continue to graduate study in business (MBA), supply chain management or related fields.

Why study at Virginia Commonwealth University

Virginia Commonwealth University’s School of Business offers a business education grounded in experiential learning, with strong ties to the Richmond business community and regional industries. Students benefit from internship and networking opportunities with local firms, access to career services and applied learning centres, and a campus environment located in a vibrant urban setting.

The programme emphasises hands‑on projects, team‑based learning and industry partnerships that help students develop practical skills employers seek in operations and management roles. Support services for entrepreneurship, study abroad and academic advising help students tailor the degree to specific career goals.