University of Massachusetts Amherst

What you'll study

The programme combines core business education with specialised hospitality and tourism subjects. First- and second-year units typically cover accounting, micro‑ and macroeconomics, statistics, marketing fundamentals and management principles to build a broad business foundation.

Hospitality-specific modules introduce operational areas such as lodging management, food and beverage operations, front office and housekeeping management, and service operations. You will also study topics in hospitality marketing, revenue management, event and conference management, hospitality law and human resource management for service organisations. Electives commonly include tourism planning, sustainability in hospitality, hospitality analytics, and entrepreneurship.

Practical learning is emphasised: internships or industry placements form a central part of the degree, and students undertake applied projects or a capstone that involves real clients or simulated operations. Coursework typically blends lectures, case studies, industry guest speakers and site visits, giving a balance of theoretical knowledge and hands-on experience.

Entry requirements

Applicants should hold a recognised high school diploma or equivalent. Typical academic preparation includes strong performance in core subjects such as English and mathematics; courses in business, economics or hospitality at secondary level are helpful but not always required. Admissions decisions consider an overall academic record, personal statement, and references.

For international applicants, proof of English language proficiency is required if English is not your first language. Mature applicants and those with relevant work experience are considered on the strength of their academic background and professional references. Specific GPA thresholds and standardised test policies vary, so check the university admissions guidance for up-to-date entry criteria.

Career prospects

Graduates move into operational and managerial roles across hospitality and tourism sectors. Common entry and mid‑level positions include hotel duty manager, food and beverage supervisor, event coordinator, sales and marketing executive for hotels or tourism organisations, and guest services manager. With experience, alumni progress to roles such as general manager, director of operations, revenue manager, director of sales, or hospitality consultant.

Graduates also find opportunities in related fields such as destination management, corporate hospitality, conference and exhibition management, and hospitality technology firms. The degree provides transferable business skills that support careers in entrepreneurship, corporate management and consulting.

Why study at University of Massachusetts Amherst

The programme is housed within a business school environment that delivers core management training alongside hospitality specialism, giving a strong commercial context to service industry studies. Students benefit from links to industry through internship pipelines, employer projects and regular engagement with hospitality professionals in the New England region and beyond.

Facilities and support include practical learning opportunities, career services focused on placements and employer connections, and an active alumni network in hospitality and tourism. Study abroad options and elective choices allow you to tailor your degree to international hospitality markets, sustainability or entrepreneurship depending on your interests.