Ursinus College

What you'll study

The programme covers core areas of business alongside the liberal-arts curriculum. You will study subjects that build analytical, communication and leadership skills and apply them in real-world settings.

• Core business fundamentals: introductory accounting, principles of finance, micro- and macroeconomics, and managerial statistics.
• Management and organisation: organisational behaviour, operations management, strategic management and human resources fundamentals.
• Marketing and support services: marketing principles, consumer behaviour, digital marketing basics, sales management and market research methods.
• Quantitative and analytical skills: business analytics, data-driven decision making, spreadsheets and applied statistics.
• Law, ethics and policy: business law, ethics in business, and regulatory environment topics relevant to managers and marketers.
• Electives and special topics: entrepreneurship, international business, supply chain fundamentals and elective seminars that reflect faculty expertise and student interest.
• Capstone and experiential learning: senior projects, case competitions, client-based consulting projects and internships that integrate classroom learning with practical experience.
• Liberal-arts complement: communication, quantitative reasoning and courses in the humanities or social sciences to broaden critical thinking and cultural awareness.

Entry requirements

Ursinus looks for applicants with a strong academic record and a readiness to engage in a liberal-arts environment. Typical requirements include:

• A completed secondary school diploma or equivalent with evidence of solid performance in a broad range of subjects.
• Preparation in mathematics (algebra and functions) and English; courses in economics, computer science or business are helpful but not required.
• Standardised test submission may be optional depending on current admissions policies; check the college's admissions guidance for up-to-date details.
• For international applicants, proof of English language proficiency (for example, recognised tests or other institutional evidence) when English-language qualifications are not held.
• Supplementary materials such as a personal statement, academic references and a resume or list of extracurricular activities; interviews or campus visits are welcome when available.

Career prospects

Graduates enter a wide range of entry-level roles across sectors. Typical career paths include:

• Marketing coordinator, brand assistant, social media or digital marketing roles.
• Business analyst, operations coordinator or data-analyst roles in small firms and larger organisations.
• Sales, account management and customer success positions.
• Human resources support, recruitment or training and development roles.
• Entrepreneurship and small-business management — many graduates start or join early-stage ventures.
• Progression to graduate study such as an MBA or specialised master's programmes, and professional certifications relevant to accounting, finance or analytics.

Why study at Ursinus College

Ursinus offers a small-college atmosphere with close faculty-student interaction, allowing business students to receive personalised mentorship and early responsibility on projects. The curriculum integrates business fundamentals with the critical thinking strengths of a liberal-arts education, emphasising communication, ethical reasoning and cross-disciplinary problem-solving. Students benefit from internship and career-support services, opportunities for applied team projects and proximity to regional business centres for experiential placements. Alumni engagement and a collaborative campus culture help students build professional networks while developing practical skills employers seek.