University of Kansas

What you'll study

This master’s blends hands-on production with theoretical and research-based coursework. Core areas include advanced audio and video production, digital media storytelling, media theory, audience studies and research methods for communication. Students typically study modules covering:

• Advanced Production Techniques – multi-camera studio production, field production, audio mixing and post-production workflows.
• Digital Media and Distribution – streaming platforms, podcasting, social media strategies, transmedia storytelling and digital analytics.
• Theories of Media and Communication – critical approaches to media industries, representation, regulation and policy.
• Research Methods – qualitative and quantitative methods, audience research, content analysis and project-based research design.
• Electives and Specialisms – students can choose electives in documentary production, experimental media, media entrepreneurship, or broadcasting management.
• Capstone or Thesis – the programme offers a research thesis option or a practicum/creative project with a substantial final portfolio or screening.

Teaching combines studio workshops and lab time with seminars and supervised research. Students gain regular access to production facilities and opportunities to collaborate with peers in journalism, film and allied departments for cross-disciplinary projects.

Entry requirements

Applicants should hold a recognised bachelor’s degree in communication, media, journalism, film, or a related field. Those with professional experience in broadcasting, production or digital media are also considered. Typical admissions materials include:

• Official undergraduate transcripts demonstrating a strong academic record;
• A CV or résumé outlining relevant practical experience;
• A statement of purpose describing academic and professional aims and proposed focus for study;
• Two or three academic or professional references;
• A portfolio or work samples for applicants focusing on production (video reels, audio samples, digital projects) where requested.

English language proficiency evidence is required for applicants whose prior degree was not taught in English. The programme does not routinely require GRE scores, but the department may request additional materials for some applicants. Admission is competitive and assessed on the combination of academic potential, relevant experience and fit with faculty supervision.

Career prospects

Graduates move into a wide range of roles across traditional and emergent media sectors. Common career paths include:

• Television and radio producer, director or technical lead;
• Digital content producer, podcast creator, or streaming platform specialist;
• Media strategist, social media manager or digital communications consultant;
• Researcher or analyst for audience insight, media policy or public broadcasting organisations;
• Roles in post-production, sound design and multimedia editing firms;
• Further academic study leading to PhD and careers in higher education and research.

Practical training and the programme’s emphasis on portfolio work help graduates demonstrate industry-ready skills to employers across regional and national media markets, independent production companies and new media startups.

Why study at University of Kansas

The University of Kansas offers a supportive environment for media practice and research with access to well-equipped production labs, studio space and opportunities to work with student-run and campus media outlets. The department’s faculty combine scholarly expertise with active industry experience, enabling supervision across both theoretical and practical projects.

Students benefit from interdisciplinary links with journalism, film studies and digital humanities on campus, plus career services and alumni networks throughout the media industries. The programme’s balance of applied training and research preparation makes it suitable for those aiming to enter professional media roles or to continue into doctoral study.