Cost & earnings at Anderson University What students borrow here, and what they go on to earn
This BA concentration trains students to combine writing, images and video for persuasive, audience-centered communication. It suits applicants who enjoy reading and writing but also want practical multimedia, design and professional communication competencies for roles in publishing, marketing, social media, video production or organizational communications.
The English: Writing and Digital Studies concentration prepares students to communicate effectively across multiple media platforms to sophisticated audiences. Coursework emphasizes combining written content with visual and multimedia elements to inspire action and address public issues, and the program is structured as a four-year, 120-credit BA delivered on the main campus in seated format with fall and spring starts.
Core topics include business and professional communication alongside visual and persuasive media practice. Sample courses named in the programme are:
Courses train students to integrate writing, images and video, and may require client projects that include essential messaging, user-experience assessment and campaign revision to achieve effective user-centered design.
No previous degree is required. Applicants must submit official high school or GED transcripts; transfer students must provide official transcripts from prior institutions. The program uses a rolling admission process but encourages application by December 1 for best scholarship consideration and no later than July 1 to begin in the fall semester.
Graduates leave with advanced literacy, written and oral communication, research skills, persuasive argumentation and audience awareness. The department highlights career paths including writing, editing, journalism, technical writing, social media management, video editing, publishing, grant writing, library work, marketing, search-engine optimization, human relations and management. Specific roles cited include communication specialist, author, producer, journalist, social media manager and video editor.
Anderson University provides tuition, scholarships and financial-aid information via its Admission and Financial Aid offices; students are encouraged to consult the university's Tuition & Fees and Scholarships & Financial Aid pages for details. The department works with the Center for Career Development to support internship and career connections, though internships and job placement are not guaranteed.
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