University of La Verne

Programme overview

The Bachelor of Arts in Communication is an undergraduate program that blends applied media production, writing and strategic communication with courses in communication theory, research methods and ethics. Students learn to create content for digital and traditional platforms, analyse how messages operate in social and organizational contexts, and develop persuasive and clear communication strategies.

What you'll study

Core study areas typically include media production (audio, video and digital), public relations and strategic communication, interpersonal and organizational communication, communication theory and research methods, and media law and ethics. Coursework emphasizes practical projects, portfolio development and opportunities to work on-campus media outlets or internships to build real-world skills.

Entry requirements

Admission is competitive and based on standard undergraduate criteria used by the university. Applicants should present a completed application, academic transcripts, and any materials the department requests (such as a writing sample or portfolio where applicable). International applicants must meet the university's language proficiency expectations.

Career prospects

Graduates move into roles such as media producer, public relations specialist, content creator, social media manager, communications coordinator, or roles in marketing and corporate communication. The program develops transferable skills—writing, editing, media production, strategic planning and research—that are applicable across sectors including non‑profits, government, agencies and businesses.

Scholarships & funding angle (general)

Students should explore institutional scholarships, departmental awards, and work‑study or on‑campus media positions to help fund their studies. Many departments also promote internships and practicum placements that can be unpaid but provide professional experience; combining such experience with scholarship support and part‑time employment helps manage costs while building a competitive CV.