University of Southern Indiana

What you'll study

This programme combines theoretical foundations of communication with hands-on media production. Core areas include media studies, interpersonal and organisational communication, digital media production, journalism, public relations, media ethics and research methods. Students learn to analyse media messages, produce audio and video content, manage social media campaigns and apply communication strategies in real-world contexts.

• Core modules: Introduction to Communication, Media and Society, Communication Theory, Research Methods in Communication, Media Law and Ethics.
• Production modules: Audio Production, Video Production, Digital Storytelling, Multimedia Journalism, Graphic Design for Communication.
• Strategic communication modules: Public Relations Principles, Advertising and Persuasion, Social Media Strategy, Crisis Communication.
• Electives and special topics: Documentary Production, Sports Communication, Political Communication, International Media, Emerging Media Technologies.
• Capstone and practical experiences: Senior seminar or capstone project, internship placements with local media outlets, public relations firms or community organisations, and opportunities to contribute to university media such as campus radio, TV or digital publications.

Entry requirements

Typical entry to the bachelor's programme requires completion of secondary education with a combination of academic qualifications recognised by the university. Admissions consider applicants' overall academic record, personal statements and any relevant extracurricular experience such as student media, volunteer work or internships. Mature applicants and those with prior college credit or work experience in media and communications are also encouraged to apply. International applicants must meet the university's English language proficiency requirements.

Career prospects

Graduates leave prepared for a range of roles across media, communication and related industries. Common career paths include journalism, broadcast and digital media production, public relations, corporate communications, social media management, advertising, content strategy and community outreach. The programme's practical components and internship opportunities help students build portfolios and professional networks, which are important for entry into competitive creative and communications roles.

Why study at University of Southern Indiana

The University of Southern Indiana offers a campus-focused environment with small class sizes and accessible faculty, allowing for hands-on instruction and personalised mentoring. The programme emphasises applied learning through studio facilities, production equipment and local internship partnerships that connect students with regional media organisations. Students benefit from an engaged community, opportunities for interdisciplinary study, and support services such as career advising that help transition from study to the workplace.