Idaho State University

What you'll study

The programme blends core communication theory with hands-on media practice. Students study media history and theory, mass communication, media ethics and law, and research methods, alongside practical modules in digital storytelling, audio and video production, multimedia journalism and social media strategy. Coursework emphasises audience analysis, message design and the ethical use of media technologies.

• Core topics: media and society, communication theory, media law and ethics, research methods for communication.
• Practical skills: video production, audio production, digital editing, web content creation, podcasting and multimedia storytelling.
• Professional communication: public relations, advertising fundamentals, strategic communication, crisis communication and campaign planning.
• Capstone and experiential learning: practicum or internship placements with local media organisations, a senior capstone project or portfolio integrating production and research.

Elective options allow specialisation in areas such as journalism, broadcast production, digital marketing, or media analysis. Throughout the programme students build a professional portfolio and develop transferable skills in writing, critical thinking, editing and project management.

Entry requirements

Admission is at the undergraduate level and typically requires a completed secondary school diploma or equivalent. Applicants are assessed on academic preparation, including competency in English and written communication. Specific entry expectations include strong performance in coursework such as English, social studies and any relevant arts or media classes.

• International students: proof of English language proficiency (for example TOEFL or IELTS) or equivalent evidence of prior study in English.
• Standardised tests: standardised test scores (SAT/ACT) may be considered where required by admissions policy; check the university for current testing options.
• Portfolio or audition: applicants focusing on production-heavy pathways may be encouraged to submit a short portfolio of creative work (written samples, audio clips, video pieces) to demonstrate aptitude.
• Transfers: transfer students should provide college transcripts and may receive credit for prior coursework in communication or media studies.

Career prospects

Graduates leave with a mix of theoretical understanding and practical media skills that prepare them for a wide range of careers. Common entry-level roles include journalist, social media coordinator, content producer, broadcast technician, public relations assistant and communications specialist.

• Media and broadcast production: producer, editor, camera operator or technical support in radio, television and online platforms.
• Digital and content roles: content creator, digital marketing assistant, social media manager or multimedia storyteller for agencies and in-house teams.
• Public relations and corporate communication: media relations, internal communications, event coordination and stakeholder engagement.
• Further study and research: postgraduate study in media studies, journalism, communication research or related fields, leading to academic or specialist research roles.

Internships and campus media involvement provide direct workplace experience and contacts with regional media outlets, agencies and non-profit organisations.

Why study at Idaho State University

Idaho State University offers a programme that emphasises small classes, applied learning and close faculty mentorship. Students benefit from hands-on facilities and opportunities to work on student media and local internship placements that build professional experience.

• Practical facilities: access to media labs, production equipment and editing suites to develop real-world skills.
• Experiential learning: practicum options and relationships with regional media outlets and organisations to support internships and placements.
• Faculty and support: faculty with professional and research experience in communication and media, plus advising and career services to assist with degree planning and job placement.
• Community and location: a campus environment that provides opportunities for hands-on learning while remaining connected to regional and state-wide media markets.

Together these features make the programme suitable for students seeking a balance of academic study and practical media training aimed at launching a career in journalism, production, public relations or digital communication.