Brunel University Uxbridge

20 Programs 3 Degree levels

A fully online master’s combining analytics and digital marketing to train graduates who can turn complex data into actionable marketing strategies. Suited to early-career professionals or managers seeking skills in data-driven marketing, analytics tools and hands-on consultancy practice.

What you'll study

The award consists of seven core modules, one optional module and a dissertation. Learning blends theory with practical tasks, including a Professional Consultancy module that applies business intelligence and digital marketing concepts to real-world scenarios. Modules listed on the programme page are:

  • Business Intelligence
  • Professional Consultancy in Business Intelligence and Social Media
  • Digital Marketing
  • Entrepreneurship and Small Business Management
  • Understanding Business and Management Research
  • Knowledge Management, Social Networks and Innovation
  • Digital Innovation and Technology Management
  • International Business Ethics and Corporate Governance (Optional)
  • Managing Global Challenges (Optional)
  • Dissertation

Entry requirements

Standard entry is a UK 2:2 honours degree or an international equivalent. Applicants without a bachelor’s degree may be considered if they have at least five years of relevant work experience plus university study equivalent to UK NQF Level 4 or higher; applications are reviewed individually. English language minimum test scores are IELTS 6.5 (minimum 6.0 in all subscores), Pearson PTE 59 (minimum 59 in all subscores), TOEFL 90 (minimum 20 in all subscores) or BrunELT 63% (minimum 58% in all subscores). Senior secondary school certificates such as WAEC/WASSC, KCSE, MCSE, Indian Grade 12 or SPM are considered.

Career prospects

The programme targets roles that require combining analytical capability with digital marketing know‑how. Typical positions graduates pursue include:

  • Business analyst
  • Information manager
  • IT consultant
  • Marketing executive
  • Project manager
  • Social media manager

The course page notes alumni working with organisations such as Barclays, British Airways and HSBC, and indicates applicability across agencies, in-house marketing teams, consultancies and technology firms.

Scholarships & funding angle (general)

Tuition for the full programme is stated as £11,520 and covers teaching, learning materials, assessments and access to online resources. Brunel offers a six-month payment plan (first instalment at registration, then five monthly payments) and several discounts: Early Payment Discount (2%), Alumni Discount (15%), Family Discount (10%) and Academic Excellence Award (15% for first-class degrees); discounts may be combined where eligible. UK residents may be eligible for a Postgraduate Master’s Loan through Student Finance England; the loan is not means-tested and is paid directly to the student.

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Programme details are indicative and may change — always verify current information with the official university website before applying.