Susquehanna University

What you'll study

This programme blends communication theory with applied media practice across a liberal-arts curriculum. You will study core topics such as media and society, introductory communication theory, media law and ethics, and research methods, alongside practical modules in media writing, audio and video production, digital media and multimedia storytelling.

• Introductory courses — foundations in interpersonal communication, mass media, and media history and criticism.
• Production and technology — hands‑on studio work in audio and video production, field production, editing, and digital content creation using industry‑standard tools.
• Writing and content — courses in news writing, feature writing, scriptwriting, and writing for public relations and advertising.
• Theory and analysis — media theory, media ethics, media effects, and courses in cultural/media criticism.
• Research and capstone — training in qualitative and quantitative methods, culminating in a senior seminar or capstone project that integrates theory and practice.
• Practical experience — internship placements, student media (campus radio, student TV, online publications), and collaborative projects with community partners.

The programme is typically delivered with small seminars, laboratory sessions in campus media facilities and project‑based classes that prioritise faculty mentoring. Students are encouraged to combine the major with minors or electives in areas such as business, political science, theatre, or data analytics to broaden career options.

Entry requirements

Applicants are expected to present a solid secondary school record and to meet Susquehanna University's general admission criteria. Typical documentation includes school transcripts, a personal statement, and one or more academic references. For applicants whose first language is not English, proof of English proficiency is required via recognised tests or other institutional evidence.

Successful applicants often demonstrate strong written communication skills, evidence of engagement with media (for example through student media, blogs, volunteer work or short portfolios), and a readiness to work collaboratively in production settings. Transfer applicants should provide college transcripts and course descriptions for assessment.

Career prospects

Graduates of Communication and Media Studies move into a wide range of roles across media, communications and related sectors. Common career paths include:

• Journalism and news production (reporting, editing, multimedia journalism)
• Public relations and corporate communications
• Advertising and brand management
• Social media and digital content strategy
• Broadcast and podcast production
• Media research, audience analysis and market intelligence
• Non‑profit communications and community engagement
• Further study in media, law, business or graduate communication programmes

Internship experience and portfolio work gained during the degree are key assets for entering these fields. Alumni commonly work in regional and national media outlets, agencies, corporate communications teams, and in emerging digital media roles.

Why study at Susquehanna University

Susquehanna offers a liberal‑arts environment with small class sizes and close faculty mentoring, which supports personalised development of both analytical and practical media skills. The university provides access to campus media labs and production studios, opportunities to lead and work on student media projects, and a culture of experiential learning that emphasises internships and community partnerships.

Students benefit from career services that assist with internship placement and professional development, and from an active alumni network in media and communications. The programme’s combination of theoretical grounding, production experience and real‑world placements prepares graduates to adapt to changes in the media landscape and to pursue a variety of career and further study options.