Cost & earnings at University of Nebraska, Omaha What students borrow here, and what they go on to earn
A Bachelor of Arts in Journalism and Media Communication prepares students to produce, analyze and manage news and media across digital, broadcast and print platforms. It suits students interested in reporting, multimedia storytelling, media ethics and audience engagement who want a flexible foundation for careers in journalism, communications or related media roles.
Coursework typically covers news reporting and writing for print and online, audio and video production, photography, digital storytelling, editing and design, and media law and ethics. Students also study media theory, audience analysis and research methods to understand how media influence public opinion and policy. Practical components include producing short and long-form multimedia projects, working with newsroom tools, and developing a portfolio of published work.
Admission generally follows the university's undergraduate criteria and standard application process; departments may expect completion of secondary education with demonstrated English proficiency and written communication skills. Transfer students are often evaluated on prior college coursework and a portfolio or examples of written or multimedia work can strengthen an application. Consult the university admissions office for details specific to international applicants or transfer articulation.
Graduates enter roles such as reporter, multimedia journalist, copy editor, social media manager, content producer, communications specialist or public relations officer. The degree also provides transferable skills useful in marketing, nonprofit communications, research and government media relations. Many graduates build professional experience through internships, student media and freelance projects that contribute to long-term career development.
Students should explore institutional scholarships, merit- and need-based awards administered by the university, and department-specific funds for journalism students. External funding options include industry scholarships, press associations, and foundations that support reporting projects. Work-study, internships and paid freelance assignments provide additional ways to offset educational costs while gaining practical experience.
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