Cost & earnings at Troy University What students borrow here, and what they go on to earn
The Bachelor in Communication and Media Studies at Troy University is a practical, theory-informed degree that prepares students to create, analyse and manage media across digital, broadcast and public relations platforms. It suits students who want a mix of hands‑on production experience and critical study of media industries, policy and audience behaviour.
The programme combines core communication theory with applied media production and professional practice. Typical modules cover media and society; mass communication theory; media law and ethics; research methods for communication; writing for media; multimedia storytelling; digital media production; broadcast and video production; public relations and advertising; social media strategy; and a capstone or practicum experience. Students spend time in labs and studios learning camera work, audio production, editing and web publishing, and complete project-based assessments that simulate workplace briefs. Elective options let you focus on areas such as journalism, broadcast production, public relations, digital marketing or media studies and criticism.
Applicants are normally expected to hold a recognised secondary school qualification or equivalent. International applicants should present an equivalent credential and demonstrate English language proficiency through an accepted test or qualification. Mature and transfer students with college credits or relevant work experience are welcome; those with media portfolios or practical experience may strengthen their application for production-focused pathways. Specific entry conditions and any placement or portfolio expectations are set by the university and vary by campus and applicant category.
Graduates have a wide range of career options across media, communication and related industries. Typical roles include journalist, broadcast or video producer, content creator, social media manager, public relations officer, communications specialist, digital marketing coordinator, media planner, production assistant and audience researcher. The programme’s emphasis on practical skills and internships also prepares students for freelance media work and for progression to postgraduate study in media, communication, marketing or related fields.
Troy University combines small-class teaching with practical facilities and industry-focused learning. Students benefit from hands-on access to production labs, editing suites and digital media resources, plus opportunities to build professional experience through internships and campus media projects. The university’s multiple campus and online delivery options provide flexibility, and faculty members bring both academic expertise and industry experience. Practical assessment, a final capstone or practicum and connections to regional media employers help students graduate ready for entry-level roles in a rapidly changing media landscape.
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