University of Hull

What you'll study

This programme combines concept development, visual language and professional practice. You will study core subjects such as typography, branding and identity, editorial and publication design, layout and composition, image-making and illustration, and fundamentals of UX/UI and interaction design. Practical workshops and studio modules teach analogue and digital techniques, including drawing, print processes, photography, motion graphics and industry-standard software for vector and raster work.

The course is structured to progress from foundational design principles and observational drawing to more advanced, self-directed projects and specialist pathways. Project briefs often simulate real client work and live briefs, encouraging teamwork, client communication and project management. You will also cover research methods, critical context and visual culture to situate your work within contemporary design practice.

Throughout the degree there is an emphasis on portfolio development and professional readiness. Modules typically include a professional practice unit that covers pitching, freelancing, presentation skills and preparing for employment or postgraduate study. You will finish the programme with a substantial final project and a curated portfolio and show-ready body of work.

Entry requirements

Applicants are normally expected to have completed secondary education with qualifications such as A-levels, BTEC or equivalent international qualifications. Applicants must submit a portfolio of creative work that demonstrates visual thinking, experimentation and technical skill; the portfolio is an important part of the selection process. Mature applicants and those with relevant vocational experience are welcome and assessed on a combination of portfolio and interview.

UK applicants should meet the university's general admissions criteria, and international applicants must demonstrate English language proficiency through an approved qualification or test. Specific module prerequisites are uncommon, but a background in art, design, media or related subjects is beneficial.

Career prospects

Graduates go on to a wide range of roles across the creative industries. Typical career paths include working as graphic designers in design studios or agencies, brand and identity designers, editorial and publication designers, packaging designers, web and UX/UI designers, motion graphics artists and illustrators. Many graduates also pursue roles in marketing, advertising, publishing and digital content production, or set up their own freelance practices or creative businesses.

The course prepares students for further study at master's level or specialist short courses, and places emphasis on building a professional network through live projects, work placements and industry collaborations that support transition into employment.

Why study at University of Hull

The University of Hull offers a supportive, studio-focused learning environment with access to specialist workshops and digital facilities tailored to graphic design. Teaching teams include practicing designers and academics who bring industry-relevant insight into the curriculum. Students benefit from small-group teaching, crits and one-to-one tutorials that focus on skills development and creative growth.

Opportunities to work on live projects, exhibition and graduate show platforms, and links with local and regional creative organisations help students build professional experience and contacts. The university’s location provides a balance of a vibrant cultural scene and cost-effective living, allowing students to concentrate on creative practice and portfolio-building.