University of New York in Prague

What you'll study

Coursework develops creative, strategic and practical skills across key areas of digital media:

• Digital Media & Contemporary Culture — how digital platforms influence communication, audiences and society.
• Visual Communication & Creative Thinking — ways ideas, stories and visuals operate across media.
• Content Creation & Storytelling — methods for producing engaging digital content and managing audience engagement.
• Social Media & Digital Communication — practices used by brands, creators and communities online.
• Multimedia Projects & Collaboration — hands-on projects across different formats and team settings.
• Emerging Media & Creative Technologies — exploration of new technologies, trends and AI affecting creative industries.

Entry requirements

The programme is designed for both beginners and those with prior creative or media experience; curiosity and interest in media and communication are emphasised over technical background. The degree is U.S.-accredited through a partnership with SUNY Empire State University. For detailed admissions criteria and application steps, contact the university directly.

Career prospects

Graduates pursue roles across creative and communication fields. Typical pathways include:

• interdisciplinary creative roles
• digital media content creation
• social media and digital communication
• branding and creative strategy
• creative production
• marketing communication and agencies
• digital projects, startups and contemporary media organisations

Scholarships & funding angle (general)

Students should investigate institutional scholarships, regional funding options and portfolio-building opportunities offered by the university. Building a diverse portfolio during study supports applications for competitive scholarships and employer-funded projects.