Cost & earnings at Purdue University Northwest What students borrow here, and what they go on to earn
Marketing graduates earn a median $42,154 Across 866 US programmes, two years after finishing
See the degree grade →A focused minor that teaches engineering students how to present, position and sell technical products while strengthening interpersonal skills. Best suited to engineering majors who expect customer-facing roles or who want to add commercial communication capabilities to their technical training.
Coursework concentrates on selling technology and products and on cultivating interpersonal and presentation skills through practical, real-world selling experiences. The program highlights application of selling techniques specifically for technical or engineering contexts.
Offered as a minor intended primarily for students already enrolled in engineering or related undergraduate programs. Specific registration or departmental approval rules are set by the university.
Completing this minor prepares students for roles that combine technical knowledge with customer interaction, such as sales engineering, technical sales, field applications, customer-facing engineering support, and roles requiring translation of technical features into customer value.
The minor itself does not list dedicated scholarships. Students should explore university-wide scholarships, departmental awards, and industry-sponsored internships or grants that support experiential sales or engineering activities.
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