Purdue University Northwest

Programme overview

This programme is the marketing major offered as part of the Bachelor of Science in Business degree. It is presented for students who are interested in advertising and ad-campaign work and who want to learn how commercial messages are created and positioned.

What you'll study

The source description identifies this course as a marketing major within a B.S. in Business; it emphasises exposure to advertising and campaign work. Specific modules and course structure are not provided on the source page.

Entry requirements

The course page supplied does not list entry criteria. Prospective students should consult the university's admissions pages for up-to-date academic and application requirements.

Career prospects

The programme is oriented toward careers that involve creating, managing or analysing advertising and promotional campaigns. Graduates typically pursue roles in marketing, advertising, brand management, digital campaigns and related communications functions, depending on additional experience and elective choices.

Scholarships & funding angle (general)

No programme-specific funding information is provided on the source page. Applicants should review Purdue University Northwest scholarship and financial aid resources for opportunities that may apply to business and marketing students.